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Wednesday, September 28, 2011

Adrian - InfoBit #2

InfoBit #2 – Amazon’s Kindle Fire

Article : http://www.wired.com/epicenter/2011/09/dynamite-the-levees-amazons-triple-threat-to-undercut-the-consumer-biz/


Twitter Summary:

Amazon releases 3 new Kindle’s and undercut the entire market.


Amazon CEO Jeff Bozus announced earlier today that Amazon was releasing 3 new Kindles with the intention to gain all the market that currently don’t have or cant afford iPads or other higher end tablets.

The Kindle Fire will be sold for $199, Kindle Touch 3G for $149, and Kindle Touch for $99. Bezos said that he wants Kindle to be an end-to-end service. Not only will you be able to stream video, buy books, read books, and store media through Amazon’s cloud, you will be doing it all on an Amazon product. To me this seems very much like how Apple branded itself. (You buy music on iTunes to store on your iPhone or iPod, that connects to your Mac computer).

The article I read concluded the story best saying “Amazon’s unveiled a family of devices that stays true to its mission of bringing digital reading and media devices to as many people as possible. Now we have to see just how this market can grow.”

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