Investor Summary
mido at this moment is a web service that aggregates all the coupons online into one single location(the mido website) and allows customers to personalize what type of coupons they receive.
Pain:
- Currently there are over 400 deal sites that consumers to choose from.
- This causes an unnecessary amount of emails flooding the consumers inbox.
- These coupon sites offer a variety deals that don’t pertain to the preferences of the consumers. Eg, males receiving spas discounts or manicures and pedicures, etc...
Solution:
- Aggregate coupons into one location(the mido website). We have an agreement with 11 sites.
- Provide a unique filtering that allows end users to personalize what type of coupons they receive according to interest, location, how often do they want to receive emails of deals, price etc.
- We guarantee that all the coupons we offer are for products that are ethical.
Customer:
- Ethically minded consumers/health conscientious/organic consumers
- Currently have 200 users in a week after launch (beta site)
- Projected first month user= 300-400
- Projected growth rate of 25% on a monthly basis
Key Resources:
- Filtering system-aggregating coupons for various deal sites
- Our team-6 members, currently 200 man hours on project.
- Ethical Community/following/users
- Board of Advisors-Patrick Lor
Competition:
- Redflagdeals.com
- deal finder app
- Indirect competitors-the 400 deal sites that don’t partner with us; www.Groupon.com, www.Livingsocial.com
The Team:
- Peter-CEO
- Coleton-COO
- Adrian-CMO
- Chelsey-CAO
Financial Projections:
- Receive 25-30% of all coupons sold on mido.com
- During beta testing of the website we expect to earn X a month
- *Beta testing will last 3-6 months
Ask:
- Seeking board of advisors and expertise to help launch our beta website from Calgary to a national project.
Well done. Now that there is a much clearer understanding of your product/service, I can and have seen a movement towards localization rather than globalization and supporting your local companies such as Journey of Health. Localization does create more ethical products.
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